At this year’s Real Deal New York Forum, held in the heart of New York City, Jacobs P.C. created an unforgettable Activation Lounge experience. 

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The 2025 TRD NYC Forum tackled the most important debates shaping the future of New York City real estate. With insights from top executives, insiders, and industry experts, the program delivered cutting-edge discussions—from the resurgence of the office market and upcoming development opportunities to the real estate implications of the next mayoral race.

Special fireside chats and panels lit up the stage in front of a packed live audience. If you brought a notebook, you left with pages of insights. This was more than an event—it was a pulse check on the future of real estate in NYC.

The Real Deal Events: Where Deals are Made

From coast to coast, The Real Deal hosts expos, executive-level experiences, and bespoke events that connect real estate professionals with the dealmakers who move the market.

As proud sponsors, Jacobs PC was honored to debut the Activation Lounge, a fully immersive brand experience created by NANO. From the emerald green velvet seating and gold-accented decor to our live cigar roller, photo booth, and custom podcast studio, we aimed to create a space that not only stood out—but brought people together.

A Lounge Unlike Anything the Forum Had Seen Before

From morning coffees to spontaneous interviews, quiet chats to vibrant group discussions, the Lounge became the place to be-an experience where ideas flowed and relationships were sparked.

And the best part? It wasn’t just about Jacobs P.C. It was about all of you-the developers, brokers, investors, lenders, innovators, and disruptors who dropped by, stayed awhile, and helped turn the Lounge into something special.

To everyone who stopped by to chat, grab a coffee, record a moment, or simply take it all in—thank you. Your energy and enthusiasm made the space come alive. ~ Leo Jacobs

We’ve pulled together a few of our favorite moments from the day:
📸 Click here to view the event gallery
(Feel free to share and tag us—we’d love to see your memories too!)

🎙️ If you enjoyed the experience, don’t miss what comes next:

Subscribe to our new podcast "Confronting The Impossible with Leo Jacobs"—where we dive deep into the untold stories behind commercial real estate, business turnarounds, and the bold moves that defy the odds.

The Real Deal South Florida Forum, held at Mana Wynwood, gathered over 6,000 real estate professionals and 120 exhibitors for two days of networking and celebration of South Florida’s real estate market.

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The TRD South Florida Forum: Unmissable, Unstoppable, Unforgettable!

The Real Deal South Florida Forum, held last week at Mana Wynwood, is the event where the magic happened. Forget the typical real estate conference—this was two action-packed days where deals were made, partnerships bloomed, and industry leaders came together to reimagine the future. Here, the biggest names in real estate gathered to exchange insights, network, and fuel their business success. This year, TRD South Florida Forum took it up a notch, with two massive halls dedicated to empowering the industry and celebrating the region’s vibrant market!

The lineup was nothing short of phenomenal! 

Patrons dove into topics that matter most in Real Estate, like the ever-evolving Brickell market, the sustainability of Miami’s office and tech scene, and the influence of luxury brands in condo and hospitality. For brokers and agents ready to supercharge their skills, there were exclusive workshops focused on harnessing AI to streamline workflows and boost productivity.

But the real excitement was on the Expo floor, where over 120 top-tier sponsors and exhibitors brought the future of real estate to life. Interactive exhibits, stunning project showcases, and cutting-edge services—where industry giants met, including the unstoppable team from Jacobs P.C. Known for their high-impact presence, Jacobs P.C. didn’t just sponsor the event—they owned it! Their must-attend panel, "Innovating Office Distress," featured the visionary Founder Leo Jacobs and Senior Partner Jacob Frydman, who shared powerful strategies for tackling today’s office real estate challenges. This session sparked invaluable conversations and left attendees buzzing with new ideas.

Jacobs P.C. kept the momentum going with an exclusive after-party that truly captured the spirit of South Florida’s elite. This wasn’t just an after-party; it was a networking haven, blending connection, collaboration, and entertainment in the perfect atmosphere. Jacobs P.C.’s commitment to fostering community shone through every detail, from the lively conversations to the unforgettable connections that were made. By night’s end, it was clear: Jacobs P.C. is a powerhouse in the Commercial Real Estate market. At TRD South Florida Forum, the energy was electric, the networking was invaluable, and the opportunities were endless. From all of us at Jacobs P.C., Thank you to all that attended!

South Florida's Real Estate Forum Sponsored by Jacobs PC

South Florida's Biggest Real Estate Event Sponsored by Jacobs PC

 Our team of legal and real estate experts, led by Leo Jacobs, is heading to Miami for the industry’s biggest event of late 2024. Now expanded to two full days at Mana Wynwood on November 6-7th, this event will host 6,000 attendees and over 100 exhibitors. Expect two days of learning, networking, and celebrating the South Florida market. This year, both the Main Stage and Innovation Stage return, gathering top leaders in development, finance, brokerage, and policy who are shaping the future of South Florida’s urban landscape.

November 6-7, 2024

The South Florida Real Estate event is just around the corner!

On the first day of the event, at 1:30 PM EST on the Innovation Stage, Leo Jacobs will deliver an insightful presentation titled “Innovating Office in Distress.” This session will examine how economic shifts, hybrid work trends, and rising interest rates are creating unprecedented challenges for office spaces, particularly in South Florida. The discussion will also cover strategies to meet evolving tenant needs, such as flexible and wellness-focused spaces, and explore office-to-residential conversions, smart technology integration, and innovative financial solutions like preferred equity and alternative financing.

Additionally, the session will address regulatory hurdles, share case studies of successful repositioning, and discuss future trends, encouraging a proactive, creative approach to transforming distressed office spaces into vibrant, profitable assets aligned with modern living and working preferences.

To learn more about the benefits of attending this important event, visit: South Florida Real Estate Forum | The Real Deal 

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